B4U Privacy Policy

This Privacy Policy is applicable to any personal information, which is given by you via the website located at ("Site").

"You", “User(s)” shall mean you shall mean you, the user of the Site. “B4U”, "We”, “Us" means B4U TELEVISION NETWORK (INDIA) LTD. and any member of the B4U network group of companies. We understand and respect the importance of your privacy and herein below we explain:

I. what information we collect about you

II. who is collecting data

III. how we will use this information

IV. marketing

V. how data is stored and who it could be shared with

VI. your rights and how to exercise them

VII. cookies

VIII. other websites

(i) What information we collect about you

For the purposes mentioned in the following paragraph “Why it is being collected” we collect the following categories of personal data when you register on our website, participate in our surveys/ competitions or subscribe to our newsletters, alerts or other services:

  • Name
  • Contact details (telephone number, email address and/or postal address)
  • Date of birth

We also collect information about your website usage by using cookies (see below).

(ii) Who is collecting data

Data will be collected by B4U with business address: MAGNUM HOUSE, PLOT NO. 114, ROAD NO. 15, NEXT TO SRL RANBAXY, MIDC, ANDHERI (EAST), MUMBAI – 400 093; phone number: 40902400 and email address:

The Head of Data Protection of B4U is Raja Subramanian who can be contacted by the following methods:

a. Email:,

b. Telephone: 40902400


(iii) How we will use this information

We will use this information for the following purposes:

a. to fulfil our obligations to deliver the purchased products and to contact you if a problem arises with respect to purchased product. 

b. to notify you, if you agree when you register on our website, of our new services, if any, that we offer and we think may be of interest to you. If you no longer wish to receive these notifications you can opt out at any time by filling the form at or by sending us an e-mail at

c. To notify you of competition results or give general competition information when you register or take part in any of our competitions.

d. to occasionally ask you to participate in one of our surveys or competition or to ask you to provide feedback to us with respect to them.

e. to allow you to apply for job positions with us through our career portal.

f. to improve the user experience on our website through the use of cookies and data analytics.

g. to inform you about new programming which we may playing on our channels;

h. to inform you about our upcoming events or third party events where B4U is a media partner;

i. to send out emailers with respect to our activities;

(iv) Marketing

We would like to send you information about new services, deals, events, promotional material etc.of ours and companies within our group which may be of interest to you. If you have consented to receive marketing, you can opt out at a later date.

You have a right at any time to stop us from contacting you for marketing purposes.

If you no longer wish to be contacted for marketing purposes you can opt out at any time by clicking here or by sending us an e-mail at 

(v) Cookies

Cookies are small text files that websites save locally to your computer, which allow sites to store and use information during your visit. They can improve your experience when using a website by (i) remembering preferences, so you don’t have to keep re-entering your choices when you visit again (ii) measuring how you use a site, so that changes can be made to ensure it meets your needs.

None of our cookies used for our Site can be used to identify you personally. They are just used to help us make the site better for you. To learn more about cookies and how to manage them, visit where you can also find information on how to turn them off. Read on to find out more about how we use cookies.

We only use first-party Google Analytics cookies to track anonymous usage statistics and do not collect any personal information that can be used to identify you. This helps us analyse data about webpage usage and improve our website in order to tailor it to customer needs.

Measuring our website usage: Google Analytics stores information about what pages you visit, how long you are on the site, how you got here and what you click on. We do not allow Google to use or share our analytics data.

Google Analytics does not collect any personal information. Google also offers a browser plugin that allows users to opt out of their analytics.

Running our sites, session cookies: We also use session cookies to remember selections and preferences that you’ve already made or information that you’ve already given. Certain parts of our sites will not work if cookies cannot be set (for example if you set your browser to refuse all cookies).

We do not use any of our first-party cookies to hold any personal information or track users across multiple sites.

You can manage the cookies stored on your computer, or turn them off completely, through your browser settings. Be aware that this may affect your browsing experience or even prevent you from using certain services such as those with a secure login, which require cookies to be set in order to work.

All modern browsers will let you change your cookie settings to give you broad control over whether cookies can be set or not. For more information, visit the help section for the browser you use.

(viii) Other websites

This privacy notice applies only to this site which contains links to other websites. If you access websites through the links you should read the privacy policies specific to those websites.